Maruti will formally launch its Kizashi sedan on February 02nd. Maruti will import the kizashi as a CBU from japan and set to take on Volkswagen Jetta, Skoda laura and Honda Accord. The pricing of kizashi is likely to be between Rs14 – Rs18 lakhs. Kizashi will come in both manual and automatic transmission. Powered with 2.4L petrol engine this would be fastest Maruti ever launched.
“This (Kizashi) is our attempt to be future ready, as we believe the A4 and A5 segment (luxury) is going to grow. It is small at the moment but the way the economy is growing, this segment is going to be big,” Maruti Suzuki India Managing Executive Officer (Marketing & Sales) Mayank Pareek told. There are nine million Maruti Suzuki customers at present. Many of them want to move up and have been asking after the SX4, what next? What we are doing here is to provide them options in luxury segment,” Pareek added.