The auto giant of the Indian market, Mahindra is all set to launch its new two wheeler soon. To mark the occasion, the company is offering a life time experience on biking for two wheeler mongers. The offer comes by way of a tie-up with indiabikers.com, an exclusive and dedicated website. Mahindra has been in the Indian auto field for more than 65 years ever since its assembling of Willys Jeep in 1945. Since then it has expanded its wings to almost all significant fields in everyday life-
financing, auto trucks, infrastructure and IT arena. Now the company is based with $7.1 biilion worth.
Indiabikers.com is a net house constituted by a group of elite persons for the sake of two wheeler lovers of India. It consolidates all relevant information about biking and guidelines for those interested parties.
Now with both these concerns merging to offer the first ever biking experience for two wheelers riders. The interested persons can upload their resumes with a passport photograph. They will be asked to answer some questions. Based on this process, 20 persons will be selected as winners and they will get the opportunity to ride the new launch from Mahindra all over the country. They will be provided with training of maintenance, stipend and insurance coverage. What it is, after the ride they will be entitled to own the same bike they rode.
The VP for Mahindra Marketing said this is a novel way of promoting the bike and reaching the mass of two wheeler lovers. Mahindra believes in providing the art-of state facilities in the biking, he added.
The founder of indiabikers.com said that Mahindra’s initiative is a timely one for the bike riders and the website will enhance all information related to the two wheelers.
The winners will be flagged off for their ride from 4 zones of India simultaneously, from Guwahati in North, Mumbai in West, kanyakumari in South, Ladakh in East and will converge at Nagpur of Central India.