After a throttling hiccups with regard to small car project, Bajaj is now eyeing on securing 30km mileage for its car. The Chairman Rajiv Bajaj is firm on delivering the cheapest, bestselling and record-creating mileage car. He affirmed that the car under the tripartite JV among Bajaj- Nissan- Renault, will be available for $2500. It all depends on the price value of the dollar currency when the car actually come to the show in 2012. Bajaj’s four wheeler platform will have an LCV and a small car. Bajaj is making news that it is not for money nor profit but for ownership and mileage. The motif is best reflected in its motorcycle business and based on it Rajiv Bajaj intends his car to be a stand out product.
The target will be those who own three wheelers to convert to car. The car will have an excellent green norms providing less emission of carbon. Compared to Nano’s 110gm/km Bajaj likes to have less emission probably to double digits. Apart from this, Bajaj will expand in three wheelers on RE brand in which it has 47% marketshare. For this purpose the company has invested Rs15 crore to improve two new variants. There won’t be any tussle over the probable launches of three wheelers or four wheelers in another two years.