Mr. Philipp von Sahr, President, BMW Group India said, “The all-new BMW 3 Series is a vehicle that has an unbeatable profile and is born from pioneering technology, a beautiful design and a lot of passion. In addition to the powerful performance and increased efficiency, the all-new BMW 3 Series offers unparalleled comfort and space. The all-new BMW 3 Series comes from a long and successful tradition and the winning of Vicky.in People's Choice 'Premium Car Of The Year' award clearly demonstrates how we have continually expanded our lead in the ‘Premium Sports Sedan Segment’