With the tight competition in the field of automobiles,Maruti has opted to kick versa out and bring in new omni o2 to bring out a new revolution in the market of multi utility vehicles(MUVs). Versa which never received well by the Indian customers. Sales of versa has been steadily declining and Maruti has sold only a mere 500 units of versa have been sold this year between april and july.
As reported by vicky.in earlier, the eight-seater Versa will be replaced by a newly designed MUV, codenamed O2, that will be launched around Diwali. The vehicle could be priced a little over Rs 4 lakh. “The management has decided to phase out Versa as it was not showing any significant buyer interest. Maruti is in the advanced stage of developing a much better and advanced vehicle from the Versa platform that will be launched later this year,” said a Maruti official.
“In the second half of the decade, several players such as M&M, Tata Motors and Toyota launched their stylish UV variants. This meant a slow death for the Versa brand which was not as classy or spacious as its rivals,” said an analyst. Maruti Suzuki has codenamed the upcoming MPV called the O2 (Omni 2) and it is currently at an advanced stage of design and would be rolled out from Maruti’s Gurgaon plant where its micro van Versa is also manufactured. The company will strike against its rivals like Toyota Innova, Mahindra Xylo, Chevrolet Tavera & upcoming model from Tata Motors Indicruz when it is launched.