Few minutes ago, Royal Enfield launches a new bike christened as Thunderbird 500cc at the Auto Expo. At the launch occassion, Siddhartha Lal, MD & CEO of Eicher motors commented Royal Enfield has grown from 50,000 to 73,000 motorcycles last year. And also he added, “The new bike will be on the market by mid 2012”.
The Thunderbird 500cc resembles like a sharpened cleaned up version of its previous Thunderbird. Eicher Motors MD and CEO Siddhartha Lal informed, “After 10 years of launching the Thunderbird, we have completely redesigned the model, especially for the urban and the long distance travellers”.
In addition, the company has announced the launch of accessories such as helmets, jackets and boots through its dealerships across the country. Venki Padmanabhan, CEO of Royal Enfield said, “The accessories will be available from the middle of the year, coinciding with the launch of the new model”.